Attendee Information Page
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Session 3 – Levelling Up Your Field Days: Sharing Research Effectively
February 18, 2025
Schedule
February 18, 2025 | 10:30am – 12:00pm PST
| Time | Activity |
| 10:30am | Welcome & group check-in |
| 10:45am | Centering farmers in research communication |
| 11:15am | BREAK |
| 11:20am | Group Activity: Tailoring a KTT Plan |
| 11:45am | Q&A |
| 11:55am | Wrap-Up |
About the speaker
Jesse MacDonald
Biologist, Knowledge Officer, AAFC Summerland
Jesse is a biologist with 16 years experience with Agriculture & Agri-Food Canada, and is currently Summerland’s Knowledge and Technology Transfer Officer. His peer-reviewed publications span across the disciplines of fungal pathology, virology, entomology, and physiology in horticultural commodities. He sits on a number of industry research and extension committees and leadership groups, and is the current president for the Professional Pest Management Association of BC and the Canadian Phytopathological Society BC chapter. His roles also include science coordinator for the Peace Region Living Lab and BC Living Lab, within the Government of Canada’s flagship Agricultural Climate Solutions program.
Contact: jesse.macdonald@agr.gc.ca
Session 2 – Creating Impactful Knowledge Products: Research Briefs
February 11, 2025
Schedule
February 11, 2025 | 10:30am – 12:00pm PST
| Time | Activity |
| 10:30am | Welcome & group check-in |
| 10:45am | Finding core messages |
| 11:15am | BREAK |
| 11:20am | Making content clear, credible, and concise |
| 11:40am | Developing Research Briefs with the BC Food Web |
| 11:55am | Wrap-up |
About the speaker
Shelagh Pyper
Cofounder, Director of Knowledge Exchange Partnerships, Fuse Consulting
Shelagh is an environmental educator, science communicator and experienced project manager. She has a strong understanding of conservation, land management and ecology and over 15 years experience communicating science to the general public and managing large projects. She approaches each document and visual from an educational lens, striving to use plain language, captivating visuals and communication best practices to make concepts stick. She has worked with academic institutions, non-profits, government and industry to connect knowledge to practice and build trust and understanding across disciplines and sectors.
Contact: shelagh@fuseconsulting.ca
Session 1 – Getting a Lay of the Land: Intro to KTT Planning
February 4, 2025
Schedule
February 4, 2025 | 10:30am – 12:00pm PST
| Time | Activity |
| 10:30am | Intro, group icebreaker |
| 10:55am | Intro to KTT plans, elements of a successful KTT plan |
| 11:15am | BREAK |
| 11:20 am | KTT planning for successful farmer-centered science communication |
| 11:30am | Breakouts: Case studies |
| 11:45am | Group report back |
| 11:55am | Wrap-up |
About the speaker
Madeleine Arseneau
Knowledge Officer with Agricultural Climate Solutions, AAFC
Madeleine holds an MSc in Capacity Development and Extension and a BAH in Geography, both from the University of Guelph. She now works at Agriculture and Agri-Food Canada as a Knowledge Officer in the Agricultural Climate Solutions – Living Labs program. In her role, she supports the generation, management, and exchange of knowledge both within, across and beyond the nationwide network of 14 living labs to help accelerate the adoption of beneficial management practices and technologies by Canadian farmers. Her primary goal is to ensure relevant scientific and practical knowledge reaches the widest possible audience in the agricultural community.
Contact: madeleine.arseneau@agr.gc.ca
Session Recording & Materials
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